One of the most powerful tools out there is Google My Business for local businesses trying to figure out how to pop up from the results page of search. This free service lets a business manage their online presence throughout Google including search and maps. Here is how to use Google My Business effectively for […]
Technology is continually changing, and how the public is now searching for information on the web is also evolving. One of the changes over the last few years is voice searches because smart speakers, virtual assistants, and mobile devices that consumers are using for search inquiry are increasing. This change creates both challenges and opportunities […]
In today’s world, mobile devices are the most popular ways to connect to the internet. With more than half of all web traffic now coming from mobile devices, it is no longer a choice but a necessity to optimize your website for mobile. Mobile SEO is the process of improving your site’s viewability and user […]
It is pretty obvious that businesses that want to reach audiences from a certain geography are highly unlikely to be successful without a solid local SEO strategy. Also, services businesses that are local may have a brick-and-mortar location, or might work strictly within a certain geographic area- but online optimization for local search can dramatically […]
The present day super competitive online world makes SEO important to digital marketers in digital marketing. That being said, considering that online search engines happen to remain the biggest source of traffic to any websites, having an optimally usable digital presence is absolutely necessary to stay ahead of the game. This master guide will cover […]