The experience of having a Google SEO penalty can be very daunting to any website owner or digital marketer. Such penalties lead to severe drops in organic traffic that can severely affect the presence of your site and even the business as a whole. It is therefore important for one to understand the cause of […]
Tag: content quality
How to Avoid SEO Penalties with Google’s Algorithm Updates
This digital marketing world continues to evolve, and if you’re not complying with Google’s algorithm, then forget about getting visible and performing great on your website. This is a bid to ensure that their user experience goes up the ranks, prioritize content, and weed out spamming. You will find an easy way out through this […]
Writing for SEO: Best Practices for Content Optimization
With the changing world of digital marketing, writing for SEO is a must for any person aspiring to improve their online presence. SEO is the abbreviation for Search Engine Optimization, which means writing content that not only talks to the user but in a manner easy to understand and rank for the search engines also. […]